There are certain ways in which the client can help in the smooth execution of the design process, and providing an effective feedback is one of them. Below down are the important tips which are recommended to be kept in mind while you prepare a feedback after the concept presentation.
‣ A single detailed feedback is always preferable to numerous fragmented feedbacks. Do spend enough time (even days) to study and observe the concept, so as to ensure that the feedback you send to the designer is complete and not fragmented.
‣ Avoid recommending last minute changes. Make sure that every detail the designer should know is informed via the brief and the feedback. Last minute changes greatly affect the quality of the final design.
